From AI potential to enterprise change.

A faster task is not necessarily a better business. The difficult work begins where AI meets decisions, controls and real operations.

Over more than two decades, I've worked across technology, commercial leadership and large-scale international transformation. Today, I lead Data & AI Business Operations at Ericsson, connecting priorities, governance and execution across enterprise data and AI initiatives.

My interest is not in adding another AI use case to a portfolio. It is in the decisions that make deployment consequential: who owns the outcome, what changes in the workflow, which systems an agent can access, and how we distinguish time saved from value realised. These are independent perspectives, not disclosures of Ericsson's internal programmes.